"Powering Progress: BYD and John Keells Group Join Forces to Introduce Cutting-Edge New Energy Vehicles in Sri Lanka

Shenzhen, China — In a groundbreaking partnership, BYD, a global leader in new energy vehicles, has teamed up with John Keells Holdings PLC (JKH), Sri Lanka's largest listed conglomerate. The collaboration, officially announced on November 21, 2023, aims to introduce state-of-the-art new energy vehicles (NEVs) to the Sri Lankan market.

The signing ceremony, a momentous occasion, unfolded at BYD's global headquarters in Shenzhen. The event was graced by the presence of Liu Xueliang, General Manager of BYD Asia-Pacific Auto Sales Division, and Krishan Balendra, Chairperson of the John Keells Group. Liu Xueliang expressed enthusiasm about the partnership, stating, "We're delighted to welcome our Sri Lankan partner JKH to our Global Headquarters. Over the past 28 years, BYD has remained steadfast in its commitment to technological innovation and the green dream."

BYD's dedication to technological advancements aligns with their mission to integrate eco-conscious mobility choices into diverse lifestyles globally. Xueliang emphasized, "This collaboration enables us to offer a range of advanced, eco-friendly passenger vehicles in Sri Lanka, furthering our mission to make 'electric vehicle' the 'essential vehicle' in people’s daily lives."

Krishan Balendra, Chairperson of John Keells Group, highlighted the partnership's significance in fostering a sustainable future for Sri Lanka. "ESG (Environmental, Social, and Governance) is firmly entrenched in our business process, workplace culture, and community outreach. Through this partnership, we will bring advanced NEV models to Sri Lanka, allowing our people to experience the world’s leading technologies in NEVs and contribute to an eco-friendly and sustainable Sri Lanka."

BYD's impressive track record includes decades of innovation in core technologies related to new energy vehicles. The company stands out as the sole global producer of NEVs with independently developed powertrain systems, power batteries, drivemotors, and motor controller systems. As of 2022, BYD's new energy vehicles are present on six continents, in over 70 countries and regions, and more than 400 cities. In a remarkable achievement, BYD produced its 5 millionth NEV on August 9, 2023, becoming the world's first automaker to reach this milestone.

Founded in 1995 as a rechargeable battery maker, BYD has evolved into a multinational high-tech company dedicated to leveraging technological innovations for a better life. This strategic alliance with John Keells Group marks a significant step forward in promoting sustainable and eco-friendly transportation solutions in Sri Lanka."

"In conclusion, the partnership between BYD and John Keells Group marks a significant milestone in the evolution of sustainable transportation in Sri Lanka. This collaboration, unveiled at BYD's global headquarters in Shenzhen, brings together the technological prowess of BYD, a global leader in new energy vehicles, and the commitment to sustainability embedded in John Keells Group's business ethos.

As BYD continues to push the boundaries of innovation, their dedication to making electric vehicles an integral part of daily life aligns seamlessly with John Keells Group's focus on Environmental, Social, and Governance (ESG) principles. The ambitious goal of introducing cutting-edge new energy vehicles to the Sri Lankan market reflects a shared vision of contributing to an eco-friendly and sustainable future for the country.

BYD's impressive track record, spanning six continents and over 70 countries, coupled with their recent achievement of producing the world's 5 millionth NEV, underscores their leadership in the industry. This collaboration not only brings advanced NEV models to Sri Lanka but also positions the country at the forefront of adopting and experiencing the latest technologies in eco-friendly transportation.

As the partnership unfolds, it represents not just a business venture but a transformative step toward a greener, more sustainable Sri Lanka. The convergence of BYD's global expertise and John Keells Group's commitment to a sustainable future sets the stage for a new era in the Sri Lankan automotive landscape, one that embraces innovation, environmental responsibility, and a vision for a better tomorrow."